Google Ads Campaigns That Drive Results

At Direct Response PT Digital, we specialize in more than just managing your Google Ads; we unlock the full potential of your digital advertising efforts. Unlike the typical 'set and forget' approach, our method is dynamic, rigorous, and tailored specifically to meet the unique needs of physical therapy practices.

Why Choose Us?

Our approach is bespoke, crafted from years of experience. We use a blend of advanced tracking techniques, innovative ad copy creation, and strategic bidding to ensure your campaigns not only reach but resonate with your target audience.

Accountability is essential. You don't want to be wondering whether anyone is actually doing anything to manage and optimize your Google Ads. You don't want to hear any lame excuses if your results are not as good as you had expected and you certainly don't want to be told that your ads are working when they're clearly not!

Month-by-Month Strategic Plan:

  • Month 1 – Data Gathering: Set up accurate tracking to filter out false conversions, clean up or create new campaigns, and develop compelling ad copy and extensions.
  • Month 2 – Learning: Refine keywords, audiences, and targeting strategies. Test ad copy and landing pages, and review the quality of conversions to ensure they align with your business goals.
  • Month 3 – Growth: Expand your campaigns and explore new keywords. Continue refining your ads and landing pages to maximize engagement and conversions.
  • Month 4+ – Optimization: Focus intensively on boosting conversions and enhancing their quality, aiming for a continuous decrease in cost per conversion while maximizing ROI.

Ongoing Management and Strategic Work

  • Account Monitoring: We conduct frequent checks, especially in the early stages, adjusting the frequency as your strategy evolves to ensure optimal performance.
  • External Strategy Work: From ad copywriting to keyword and competitor research, we employ tools like Google Sheets and Ahrefs to keep your campaigns ahead of the curve.
  • Transparent Reporting: Utilizing Google Sheets and Looker Studio, we offer clear, insightful reporting that keeps you informed and engaged with your account's performance.
  • Efficient Editing: With Google Ads Editor, we make bulk changes swiftly, ensuring your campaigns are always optimized for the best results.

In Summary

Our approach at Direct Response PT Digital is designed to provide transparency, thorough account monitoring, and strategic external work that goes beyond standard Google Ads management.

We're not just managing your account; we're committed to enhancing its performance, guiding you through every step of the journey towards achieving efficient and effective online advertising.

Addressing Your Concerns:

We know entering a Google Ads management partnership can be a big step.

That’s why we’re here to answer all your questions - from costs and contracts to expected results.

Our goal is to make this process as transparent and beneficial for you as possible.

Let’s Grow Together

Choose Direct Response PT Digital for a partnership that extends beyond mere management.

We're your ally in the quest for digital growth, offering a hands-on, results-oriented approach that's tailored to the unique needs of physical therapy practices.

Let us help you navigate the complexities of online advertising and steer your practice towards unparalleled success.

Frequently Asked Questions...


Nope! But we might make some suggestions for changes to your website that will have a knock-on effect on your organic rankings 🙂

We specialize in creating data-driven, targeted ad campaigns on Google specifically designed for physical therapy practices to increase visibility and attract more patients. If you don’t need more patients, maybe you need more ‘perfect’ patients – we can help with that of course. 


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