Get Your Social Media Marketing Ready for 2024
As we approach 2024, physical therapy business owners face a unique set of challenges and opportunities, particularly in the realm of social media marketing. If you’re looking to enhance your practice’s visibility and patient engagement but are constrained by time or lack in-house expertise, outsourcing your social media marketing might be the key to unlocking…
The Pivotal Role of Digital Marketing Goal Setting for Physical Therapy Business Owners
According to research by Dr. Gail Matthews, a psychology professor at Dominican University in California only 33% of people who have an unwritten goal end up achieving it. Let that sink in for a moment… read it again… said differently: if you don’t write down your goal there’s a 67% chance you won’t achieve it!…
Social Media Management Services – 3 Mistakes to Avoid
Social media management services have become a vital tool for businesses across all sectors, and physical therapy is no exception. The ability to engage with patients, showcase success stories, and share valuable health tips has made platforms like Facebook, Instagram, and LinkedIn indispensable for physical therapists. However, while many dive into the world of social…
Social Media is a Waste of Time (Unless You Do It Right)
Social media, with its billions of active users, is often touted as the ultimate marketing tool. But for many business owners, especially those in specialized sectors like physical therapy, it can feel like a time-consuming black hole. So, is social media genuinely beneficial, or is it just a modern-day conundrum? Here are five key things…