Blogging: An Office Murder Story
Case #47 – Murder In Conference Room B Another case of workplace tension gone on far too long. “They should leave the blogging to someone who wants to do it. ” Date: 22nd of May Time: 13:52 Location: Who cares? Cause Of Death: Blog writing gone wrong Stomach: Rumbling *4 suspects. 1 victim. No chance…
What Exactly Is Search Engine Optimization (SEO)?
What is SEO? For those who haven’t yet taken the plunge into algorithm territory, SEO stands for Search Engine Optimization. It’s a critical tool for any digital marketing campaign and surviving the modern world. Let’s dig deeper for a full understanding. You might ask yourself ‘Who is SEO?’ or ‘Where is SEO?’, but you’ve got…
Black Hat SEO Techniques: How to Avoid Cowboy Practices
Planning on using black hat SEO techniques? They seem like a shortcut, but you are in dangerous quicksand territory… Well, howdy there! The internet sure can feel like the frontier from them there olden times. Can’t it? *slaps knee and shoots a pesky Coyote* Like the wild west, the internet often seems like a vast…
The Dangers Of Fake Google Reviews For Your Business
Are you struggling to get the organic traffic that you deserve? See how SEO can help you now! It’s tempting to create a fake review. After all, fake reviews seem like a great way to control your local reputation and improve your online presence. However, the consequences are serious. Not only are you breaching Google’s…
How Often Should I Post To Social Media?
It’s a question for the ages. ‘How Often Should I Post To Social Media?’ Have you lost sleep wondering about the frequency of your social media and blog posting? That sentiment may sound silly – I mean, who loses sleep over digital matters? – but for business owners and marketing professionals, this is a genuine worry. Not…
What is Google MUM?
Google is now your mother. Eh? What? Well, that’s what their new algorithm would leave you thinking. It’s time to get your head around Google MUM. But first, a little bit of history and why Google MUM is so important… Google itself is something that has been a household name for approaching a quarter of…
Are Spelling and Grammar Important for SEO?
Getting your words right is imperative for Search Engine Optimization – but how does Google or Bing (other search engines are available) rank spelling and grammar for SEO? There’s a phrase out there that defines a particular sub-breed of human; those who take it upon themselves to correct grammatical errors in other people’s digital posts.…
Should I Stop Maintaining My Organic SEO?
The fact you are asking this question concerns us. Here’s how your online presence and R.O.I will suffer – perhaps even irreparably – should you decide to ditch Organic SEO (Search Engine Optimization). Engaging in the organic SEO landscape can feel overwhelming. Like opening that box of Christmas lights only to find an impossibly tangled…
Can PR And SEO Combine For The Ultimate Online Marketing Strategy?
What on earth does PR have to do with SEO? When staring down the contemporary barrel towards a 12-bore cartridge bearing two acronyms, trying to contemplate this question can feel challenging. PR and SEO. Digital marketing loves a good acronym, yet these two – when combined – make quite a tasty recipe for success. We…
EXIF Data: You’re Being Tracked And Didn’t Even Know It
Ever heard of EXIF Data? Because EXIF Data has heard of you… Laugh all you like, but ‘fear of food’ is an actual condition. Known as cibophobia, vast numbers of cases stem from anxiety around food tampering. Nightmarish scenarios such as the 1982 Chicago Tylenol Murders stoke the boilers of dread. The panic of 1978…
