Can Your Physical Therapy Practice Thrive Without Google Ads?
Right now, visibility is key to business growth, and for physical therapy practices, being seen by potential clients when they need you can mean the difference between a steady flow of appointments and the sound of crickets in your waiting room. Google Ads has long since emerged as a dominant force in digital marketing, but…
The #1 Thing You Can Do to Boost Your Website Authority (and Your Organic Ranking)
Enhancing your search engine visibility as a physical therapy practice is crucial, and one of the most effective ways to achieve this is by increasing the number of high-quality backlinks to your site. But beware, the quality of your backlinks matters significantly. Prioritize securing links from credible sites with high domain authority to ensure you’re…
The Pivotal Role of Digital Marketing Goal Setting for Physical Therapy Business Owners
According to research by Dr. Gail Matthews, a psychology professor at Dominican University in California only 33% of people who have an unwritten goal end up achieving it. Let that sink in for a moment… read it again… said differently: if you don’t write down your goal there’s a 67% chance you won’t achieve it!…
Social Media Management Services – 3 Mistakes to Avoid
Social media management services have become a vital tool for businesses across all sectors, and physical therapy is no exception. The ability to engage with patients, showcase success stories, and share valuable health tips has made platforms like Facebook, Instagram, and LinkedIn indispensable for physical therapists. However, while many dive into the world of social…
Social Media is a Waste of Time (Unless You Do It Right)
Social media, with its billions of active users, is often touted as the ultimate marketing tool. But for many business owners, especially those in specialized sectors like physical therapy, it can feel like a time-consuming black hole. So, is social media genuinely beneficial, or is it just a modern-day conundrum? Here are five key things…
How Much Should Physical Therapy Clinics Spend on Google Ads?
In the age of digitization, where even great grandparents are becoming savvy with ‘The Google’, physical therapy clinics are faced with a pressing dilemma. It’s not about choosing the right therapeutic equipment or debating the merits of deep tissue massage over dry needling. Oh no! It’s the daunting question of how many of their hard-earned…
SEO Quick Guide
Are you looking to bring in more online traffic to your website? Do you want to improve your search engine rankings? Search engine optimization is the key to online success. You need SEO and you need to maintain it in order for your website to remain relevant. SEO is the tool that will get you…
Who Is SEO For?
The short answer is any business with a website needs SEO. If you aren’t optimizing your websites stop burying your head in the sand and get on it! SEO isn’t something you push to the side and think about later. If you’re serious about your business and building your online presence then SEO is a…
The Magical, Wizarding World Of SEO
In celebration of a certain Mr Potter’s upcoming birthday we thought we would spill our cauldron of magical SEO secrets. In case you didn’t know (I’m not sure why you would) Harry Potter’s birthday is on the 31st of July and according to his date of birth he’ll be turning 42. We don’t really think…
Commonwealth Games 2022- Let The Games Begin
The Commonwealth Games are a celebration of culture, equality and sportsmanship. For the first time in 20 years and only the third time in the games history we will have a home Commonwealth Games. Birmingham is set to host the games for the first time when the opening ceremony kicks off on Thursday 29th July. …
